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Our ECO Curly babes

Enjoy some unedited before/after images of our work!

What is the Curly Girl Method? 


The Curly Girl Method, from Lorraine Massey’s book “Curly Girl: The Handbook,” is a hair care method that trades in damaging habits (like shampooing and heat styling) for a healthy curly hair regimen using just conditioner and gel. While this set of recommendations has been shown to have incredible results for many curlies in our community, you should always feel free to modify them to suit your hair!

The do's and dont's of the CG Method

The first step to starting the Curly Girl Method is knowing what NOT to do. There are many common, everyday hair care practices that many of us have been using all of our lives that are actually damaging to curly hair. 

  • Shampoo

  • Heat styling tools

  • Combs & brushes

  • Sulfates – namely sodium lauryl sulfate & ammonium laureth sulfate

  • Non-water soluble silicones

  • Alcohol

  • Fragrance

Do I have to give up shampoo cold turkey?


No! You can wean yourself off by cutting down on shampoo over time, or using a sulfate-free shampoo, aka “low-poo.” Many curlies with fine hair or looser curl patterns find that giving up shampoo leaves their hair feeling greasy when they first experiment with this method, but many find that over time their hair and scalp balances out. It is all about finding a routine that works for your specific hair type and your lifestyle.

set your curls free

  • Gentle cleansing ingredients - cocamidopropyl betaine & decyl polyglucose

  • Emollients - Shea butter, olive & vegetable oils

  • Proteins - wheat, wheat germ or soy

  • Humectants - panthenol, vegetable glycerine, sorbitol

  • Moisturizers - amino acids & aloe vera

  • Styling gel ingredients - PVP and PVP/VA

How to wash and style?


Lorraine Massey recommends the following routine for cleansing, conditioning and styling. Because this will vary depending on your hair type, she has unique tips for wavy, curly and coily hair.

STEP 1: Cleanse

Gently scrub and stimulate the entire scalp with fingertips (no nails!) and conditioner.

The friction will lift residue, sweat & oil to be rinsed out.

How often should you cleanse?


Wavy  - You may use regular shampoo, but only once a week. Always condition before & after using shampoo.

Curly  - Cowash with water and conditioner once a week or every 10 days.

Coily  - In between cowash days, wet your hair and go straight to Step 2.

STEP 2: Condition

Smooth conditioner over hair in sections, until all hair has been coated with conditioner. Let the water distribute the product evenly.

Wavy - Rinse your hair for just a few seconds, if a little bit of conditioner is left on the hair that’s ok.

Curly - You can either rinse or leave the conditioner in at this point, depending on how much moisture you need.

Coily - If you have time when conditioning, wrap your hair and apply heat for 15 minutes for a moisture boost. Rinse completely to avoid a visible film. 

beautiful, healthy, hydrated curls


Bend forward & blot dry by cupping curls in a microfibre towel - never wring or disturb your curls.

Scrunch gel from ends toward the scalp, starting at the nape and working up, scrunch the top layer last. Clip the roots for lift.

Wavy – Encourage your curls to form with extra scrunching or by doing pin curls.

Curly – When hair is completely dry, bend forward and fluff from underneath to create lift. Don’t touch the top layer to avoid frizz.

Coily – While Lorraine recommends a wash & go, you can style your hair however you like. Just try to avoid heat.   

Once your styling products are in, it's time to air-dry. If you’re in a hurry, use a diffuser.

CG-friendly products

Come visit our friendly team in salon and we will help you select the prefect products for your curl type! 

You can even book a salon education session to discuss the method and have an in depth conversation all about curls and how to get the most out of yours! 

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